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First Steps in Entrepreneurship

June 28, 2009 by Michelle

With a new baby, my priorities in life have changed.  It’s amazing what suddenly becomes important once you start a family. The things that used to matter before now seem so trivial compared to what we face now.

Myself and my business partner have been looking for an idea to float/commercialise for over 2 years.  Plus, in the last 6 months, I have been searching for my own answers to financial security.

Historically, my business partner and myself don’t have a good track record in getting things off the ground.  We are have looked at everything from:

  • multi-level marketing
  • gumball machines
  • chocolate floral arrangements
  • coffee carts
  • pet accessories.

But through a discussion my business partner had with a colleague of hers, we have identified a need for an educational product that teaches people how to manage their money in a simple but hands-on way. 

We have analysed the market, the competition and the figures behind this idea and have decided to pursue this idea through to commercialisation.  Stay tuned for updates as to our progress – both the highlights and the hurdles in our push to bring this idea to life.


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